It’s the pandemic. It’s the social justice pandering. Or maybe we just found better things to watch on Netflix, Hulu, Amazon Prime Video, Apple+, or Disney. It’s got to be something.
For some reason, Americans are turning away from professional sports. With the World Series underway, pitting the Los Angeles Dodgers against the Tampa Bay Rays, just 9.2 million viewers tuned in to watch game one, even though the Dodgers’ home town is the number two television market in the country.
The number of viewers hit a record low that goes all the way back to the late 1960s. To make it even worse, the U.S. population was just 200 million people in 1968. We’ve added 130 million people, or 115%, since then.
The ratings for game one were down 25% from last year, which itself was a five-year low.